Content management

Websites should change and evolve. They're not just an alternative brochure, printed and left to go out of date; they need to be of the moment. They need to be constantly updated. Content management systems are nothing particularly new. They make it possible for non-technical people to take control of their websites, keeping the site up-to-date without incurring repeated development fees.

Almost all content management systems generate web pages dynamically and this causes a problem for search engine visibility. Search engines find it difficult to penetrate dynamically generated sites and as a result, content managed web pages tend to score poorly in the search engine results.

We've answered this problem by creating or own search engine friendly management system. Designed in cooperation with our search engine specialist arm, XSEO, SEODev brings big-system power and flexibility to content editors. It allows full control of every element of the site, from simple text updates to full e-commerce solutions. For larger applications, it includes full editorial control of contribution from various editors. The clever part is that SEODev handles all of this dynamic data and translates it into static pages which are easily navigated by search engines. Now it's possible to update your site without disappearing off the world's radar.

Featured case study
Reflex

Reflex

Reflex is the UK's leading audio visual company. Their award-winning website sets the standard for the industry. It's a vast site comprising nearly 10,000 pages, all managed by our SEODev content management system. This was one of the first sites we developed using the SEODev platform and we're grateful to Reflex for their willingness to become laboratory subjects. It's an experiment that’s worked well, with consistently good search engine ratings, high traffic and rock-solid reliability.

The content is controlled 100% by Reflex. They're constantly adding, removing and amending pages, giving a site that's clearly alive and evolving.

This site, along with the powerful interactive presentation guide CD we developed for Reflex, demonstrates the success that can be achieved when a quality company is equipped with the right sales tools.

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