Your corporate identity is much more than just the logo on your letterheads. It's inherent in the way the company communicates, in the way it answers the telephone, in it's relationships with customers and suppliers.

When Toad Creative designs a new corporate identity, we base our ideas on what we've learned about your business and your marketplace. The result has to be practical; all too often a catchy design falls down because it doesn't work in black and white, because it can't be reduced in size and a myriad other faults.

Designing in flexibility isn't easy, but anyone who has suffered at the hands of his or her company's corporate ID police knows the frustrations of an inflexible identity. A strong identity is one of the most powerful transformers in our armoury. You'll find that the company grows into its new image, taking a new view of itself and becoming ever more confident in its marketplace.